CX Enterprise atlas / Brand Visibility | Content management
ProductGenerally available
Brand VisibilityContent management
Also known as ACO
A SaaS layer that adds Adobe's catalog, AI search and recommendations, and the Edge Delivery storefront to an existing commerce platform, without re-platforming. Catalog data is ingested from Adobe Commerce, Salesforce Commerce, a PIM or an ERP. It is modelled as catalog views, policies, price books and layers, and cart and checkout stay in the existing system.
Also known as Commerce Optimizer Studio
The Commerce Optimizer admin interface. It holds store setup (catalog views, policies, layers), merchandising (recommendations, rules, facets, synonyms), results reporting, data sync and event monitoring, and settings. Instances are created in Commerce Cloud Manager in the North America or EU region.
Last checked 2026-09-29
Also known as Merchandising Services powered by Catalog Views and Policies
The core of Commerce Optimizer: a scalable SaaS catalog model that supports multi-brand, multi-region, multi-language and B2B2X set-ups with little data duplication. It serves storefronts, apps and other channels through one catalog. The same services back Adobe Commerce as a Cloud Service.
Last checked 2026-09-29
Authoritative scopes of products, attributes and categories, usually one per locale or source system. Products are unique per SKU and catalog source, and sources are never exposed to shoppers directly.
Last checked 2026-09-29
Configured views that decide which products and prices a client can retrieve, combining a catalog source, layers, policies and a price book. Used for business units such as dealers, subsidiaries or regional sites.
Last checked 2026-09-29
Also known as Catalog Protection
Catalog views restricted to requests with a valid signed token, signed with restricted access keys that can be created, assigned and rotated. Each private view is limited to one price book. Added August 2026.
Last checked 2026-09-29
Also known as Commerce Optimizer policies
Data-access filters inside catalog views, built from product attributes, operators and static or trigger values (for example an HTTP header), that decide which products go to each destination such as stores, marketplaces or ad feeds.
Last checked 2026-09-29
Prices for a catalog source by market or customer tier, in hierarchies of up to three nested child price books that inherit the base book's currency. Managed through the Price Book API.
Last checked 2026-09-29
Overlays that change product names, descriptions, images or metadata for a channel or locale without editing source data, with layer priority. Used by Product Visuals and by Opportunities auto-fix. Added December 2025.
Last checked 2026-09-29
Category trees for navigation and grouping, global or per channel, created through the ingestion API and returned with descriptions, images and SEO metadata to the storefront.
Last checked 2026-09-29
Also known as Commerce Optimizer data sync
Status view of product data flowing in from the source systems (PIM, ERP, Commerce), as used by catalog, search and recommendations.
Last checked 2026-09-29
Events page confirming that storefront events powering discovery and recommendations are implemented and captured.
Last checked 2026-09-29
Also known as Commerce Optimizer merchandising
AI product discovery and recommendation tools that merchandisers manage in Commerce Optimizer Studio, scoped to catalog views.
Last checked 2026-09-29
Also known as Commerce Optimizer product recommendations
AI and machine-learning recommendation units created and deployed from Studio, trained on aggregated visitor behaviour and the catalog, with filters and storefront labels.
Last checked 2026-09-29
Personalized, popularity, high-performing, item-based and similarity types, such as Most Added to Cart or Bought This, Bought That, placed per page type.
Last checked 2026-09-29
Filters that include or exclude candidates by static price ranges or relative to the viewed product's price.
Last checked 2026-09-29
Also known as Commerce Optimizer merchandising rules
Rules for search, category and all-product listings that pin, boost, bury or hide products, including category rules (April 2026) and Intelligent Ranking Boost (May 2026), which weights strategies such as Most viewed or Trending.
Last checked 2026-09-29
Applies boost, bury or hide automatically to every product that matches attribute conditions such as brand or category. September 2026.
Last checked 2026-09-29
Also known as Commerce Optimizer facets
Shopper-facing filters configured from catalog attributes in the facets workspace.
Last checked 2026-09-29
Also known as Commerce Optimizer synonyms
Synonym lists that map shopper wording to catalog terms.
Last checked 2026-09-29
Also known as Commerce Optimizer semantic search
AI matching on query meaning combined with keyword search, on by default for eligible English catalogs since June 2026. It offers tuning of semantic boost and similarity threshold.
Last checked 2026-09-29
Relevance ranking that puts exact, near and same-field matches first for high-intent queries.
Last checked 2026-09-29
Also known as Commerce Optimizer reporting
Reporting and optimization views that show the effect of merchandising and storefront changes.
Last checked 2026-09-29
Also known as Commerce Optimizer Opportunities
AI-detected issues affecting search, recommendations, browse and product data quality (for example missing, duplicate or badly sized titles). They come from Sites Optimizer, which scans top product pages; supported types can be auto-fixed as a catalog layer. Needs the Ultimate Sites Optimizer licence.
Integrates with: Experience Manager Sites Optimizer
Last checked 2026-09-29
Also known as Before and After metrics
Report of key performance areas from storefront events for a date range, catalog source and currency, with before-and-after comparisons of changes and PDF export.
Last checked 2026-09-29
Also known as Commerce Optimizer search performance
Unique searches, zero-result searches, click-through and conversion for search.
Last checked 2026-09-29
Impressions, clicks and conversion attributed to each recommendation unit.
Last checked 2026-09-29
Adobe Commerce Storefront on Edge Delivery Services connected to Commerce Optimizer. It is created with the site creator tool, includes product detail and discovery pages, and hands cart and checkout to the existing commerce system. The storefront licence for drop-ins is included.
Built on: Commerce Storefront
Last checked 2026-09-29
Integration pattern using API Mesh and App Builder so the Optimizer storefront calls an external platform's cart and checkout.
Last checked 2026-09-29
Also known as Commerce Optimizer Product Visuals
Syncs approved product images from AEM Assets to the Optimizer catalog as a catalog layer, matched by SKU or a custom matcher over Adobe I/O Events. Images reach search, recommendations and Catalog Service APIs, with Firefly and Express for image variations.
Integrates with: Express, Firefly Enterprise Solutions
Last checked 2026-09-29
First-party connectors that feed catalog and price data from existing commerce engines into Commerce Optimizer.
Last checked 2026-09-29
Also known as Commerce Optimizer Connector
Native connector, built on SaaS Data Export, from Adobe Commerce on cloud or on-premises. It maps store views to catalog sources, websites to price books and customer groups to price entries, and shows feed health. Adobe presents it as a phased path toward Commerce as a Cloud Service.
Integrates with: Commerce
Last checked 2026-09-29
Also known as Commerce Optimizer Salesforce Commerce Connector
App Builder starter kit that syncs products, variants, price books and localized content from Salesforce B2C Commerce into Commerce Optimizer, on a schedule or per SKU. Released October 2025.
Last checked 2026-09-29
Also known as Commerce Optimizer APIs
The developer interfaces for loading data into Commerce Optimizer and serving it to storefronts.
Last checked 2026-09-29
Also known as Catalog Data Ingestion API
REST API, authenticated with OAuth, for ingesting products, attribute metadata, price books, categories and catalog layers from any source system.
Last checked 2026-09-29
Also known as Commerce Optimizer storefront GraphQL API
GraphQL API that returns product, category, search and recommendation data for a catalog view, selected with request headers, to storefronts and headless clients (up to 100 SKUs per request).
Last checked 2026-09-29