CX Enterprise atlas / AI Platform & Orchestration | AI & agents
ProductGenerally available
AI Platform & OrchestrationAI & agents
Also known as Agent Orchestrator, Experience Platform Agent Orchestrator, AEP Agent Orchestrator
The agentic layer of Adobe Experience Platform. It powers the reasoning behind the purpose-built Adobe Experience Platform Agents: when you ask for help in AI Assistant, it plans the work, calls the right agents, keeps conversation memory and combines their results, with human approval at key steps. Agent jobs consume AI credits.
Also known as Adobe AI Assistant, AI Assistant conversational interface
The natural-language conversational interface (full screen or right rail) in CX Enterprise apps where users prompt Experience Platform Agents, see the reasoning panel and approve proposed actions. What it can do depends on the apps licensed.
Integrates with: AI Assistant entry points
Last checked 2026-09-28
Interprets goals from prompts, checks limits and requirements, builds step-by-step plans, and re-plans as things change. Its plans are shown in AI Assistant so users can follow and intervene.
Last checked 2026-09-28
Gives agents secure access to structured and unstructured business context: Adobe product documentation, customer metadata about business objects, and analytics data.
Last checked 2026-09-28
Also known as Agent Composer
Lets martech teams manage, configure and customize the agent ecosystem: monitor usage and credit consumption, ground agents in company definitions and brand guardrails, and connect bring-your-own and third-party agents over MCP and Agent2Agent (A2A).
Last checked 2026-09-28
Also known as Agentic AI monitoring
Central view of how the organization uses Experience Platform Agents: conversation metrics, usage patterns, feedback and AI credit consumption, for governance and adoption tracking.
Integrates with: Monitoring
Last checked 2026-09-28
Grounds agents in the organization's definitions, taxonomies, brand guardrails, eligibility rules, compliance requirements and success metrics. Marked "coming soon" on the product page.
Last checked 2026-09-28
Bring-your-own-agent support plus Model Context Protocol (MCP) and Agent2Agent (A2A) for headless and third-party integrations.
Last checked 2026-09-28
Usage metric for agentic work. Experience Platform agent jobs consume credits by complexity (for example 25–100 per job); Coworker inputs consume 25 credits each during the introductory period. Agents are enabled by an AI Credits license, a usage-bound trial or the Agent Orchestrator promo SKU.
Last checked 2026-09-28
Agents that keep marketing plans and workflows on track and help troubleshoot products.
Last checked 2026-09-28
Self-serve troubleshooting in AI Assistant from expert-curated documentation, plus support case creation (with chat context attached) and case tracking. Supported in Real-Time CDP, Journey Optimizer (B2C and B2B), Customer Journey Analytics and Experience Manager.
Agent for: Experience Platform, Real-Time Customer Data Platform, Journey Optimizer, Journey Optimizer B2B Edition, Customer Journey Analytics
Last checked 2026-09-28
Answers support questions from Adobe knowledge articles, tutorials and product legal docs. Consumes no AI credits.
Last checked 2026-09-28
Support administrators create tickets from AI Assistant with conversation context and IDs attached.
Integrates with: Support administrator
Last checked 2026-09-28
Check the status and latest updates of existing support cases from AI Assistant.
Last checked 2026-09-28
Agents that discover, build and manage audiences and B2B buying groups.
Last checked 2026-09-28
Also known as Audience Agent B2C, Audience Agent B2B
Explores audience inventory and XDM fields, detects duplicate audiences and significant size changes, estimates and creates audiences, and discovers B2B buying groups. Supported in Real-Time CDP (B2B, B2C, B2P) and Journey Optimizer (B2C and B2B editions).
Last checked 2026-09-28
Discover fields and attributes to define an audience, retrieve audience sizes and detect significant size changes, and find duplicate or unactivated audiences (RT-CDP B2B/B2C/B2P, AJO B2C).
Last checked 2026-09-28
Create B2B buying groups from recommendations (Journey Optimizer B2B Edition).
Last checked 2026-09-28
Find accounts showing product intent and top people by intent to shape buying groups (Journey Optimizer B2B Edition).
Last checked 2026-09-28
Also known as Marketing Agent
Brings Experience Platform audience, journey and analytics insights into third-party AI workspaces, using the user's own Adobe permissions. Covers Real-Time CDP, Journey Optimizer and Customer Journey Analytics data.
Integrates with: Real-Time Customer Data Platform, Journey Optimizer, Customer Journey Analytics
Last checked 2026-09-28
The Marketing Agent inside Microsoft 365 Copilot (Teams, Word, PowerPoint, Excel), with chat history carried across apps and a chosen sandbox and data view.
Last checked 2026-09-28
The Marketing Agent made available inside ChatGPT Enterprise.
Last checked 2026-09-28
Also known as Adobe Marketing Agent connector
Claude connector for the Adobe Marketing Agent that answers questions and acts on Real-Time CDP, Journey Optimizer and Customer Journey Analytics data. Users can switch organization, sandbox and data view, approve or reject the agent's action plans, and open the Marketing Agent widget.
Last checked 2026-09-30
Agents that find, prepare and produce content for activation.
Last checked 2026-09-28
Finds relevant approved content across Experience Manager with natural language and creates channel-ready variants (smart renditions, crops, overlays). Supported in AEM Sites, AEM Assets and Dynamic Media.
Agent for: Experience Manager Sites, Experience Manager Assets
Last checked 2026-09-28
Content production agent for Adobe GenStudio for Performance Marketing.
Agent for: GenStudio for Performance Marketing
Last checked 2026-09-28
Agents that build, analyze and optimize B2B and B2C journeys.
Last checked 2026-09-28
Creates, analyzes and optimizes Journey Optimizer journeys in natural language: builds journeys from prompts, images or briefs, resolves schedule and audience conflicts, and analyzes performance and drop-off. Supported in Journey Optimizer (B2C and B2B editions).
Last checked 2026-09-28
Also known as Journey Create
Build and configure journeys from natural-language prompts, for example for whitespace accounts with intent.
Last checked 2026-09-28
Also known as Journey Analyze, Journey management
Analyze fallout by node, detect scheduling and audience-overlap conflicts, and list and manage live journeys.
Last checked 2026-09-28
Generate, edit and manage email, push and SMS content for journeys with generative AI.
Last checked 2026-09-28
Agents that produce, update, modernize and govern web and brand experiences.
Last checked 2026-09-28
Speeds up experience production in Experience Manager: updates page content, turns briefs into publish-ready pages, creates forms, migrates legacy sites into AI-readable formats and troubleshoots Cloud Manager pipelines. Available on AEM as a Cloud Service and Edge Delivery Services.
Agent for: Experience Manager Sites, Experience Manager Forms, Commerce, Experience Manager Assets
Last checked 2026-09-28
Update headlines and other page content on a URL with a prompt.
Last checked 2026-09-28
Turn marketing briefs into structured on-brand page content in Experience Manager formats (AEM Sites).
Last checked 2026-09-28
Also known as Site modernization
Migrate and rebuild legacy sites by restructuring content into AI-interpretable formats (AEM Sites Cloud Service).
Last checked 2026-09-28
Generate, structure and validate forms in AEM Forms from a prompt.
Last checked 2026-09-28
Help AEM Cloud Service developers and admins with development tasks across cloud-based AEM applications.
Last checked 2026-09-28
Find the root cause of failed Cloud Manager build steps and suggest fixes.
Last checked 2026-09-28
Enforces brand policies, tracks asset rights and expiration, and manages attribute-based access rules in natural language. Supported in AEM Assets and AEM Sites (Brand Policy).
Agent for: Experience Manager Assets
Last checked 2026-09-28
Also known as Brand policy checks
Check pages and assets against brand policies and flag issues in real time.
Last checked 2026-09-28
Surface assets by rights and compliance status, such as assets expiring soon or Content Hub access rules.
Last checked 2026-09-28
Agents that onboard and prepare data and turn it into insights.
Last checked 2026-09-28
Answered data questions in Customer Journey Analytics and built visualizations in Analysis Workspace from a data view, showing the underlying data. Adobe removed its articles in October 2026: CX Enterprise Coworker replaces it, with conversational data analysis in Coworker Chat.
Replaced by Coworker Chat
Integrates with: Coworker Chat
Last checked 2026-10-20
Trend metrics and break them down by dimension and date range directly in Analysis Workspace.
Last checked 2026-09-28
Automates data onboarding and schema mapping, creates and tests SQL jobs from prompts with guided error recovery, and configures and troubleshoots data collection.
Agent for: Experience Platform, Customer Journey Analytics
Last checked 2026-09-28
Guided conversational onboarding, schema mapping and data preparation.
Last checked 2026-09-28
Create, test and launch SQL jobs from prompts with error recovery and resource tracking.
Last checked 2026-09-28
Configure and manage data collection objects conversationally.
Last checked 2026-09-28
Reviews data lake retention for Experience Platform Experience Event datasets from CX Enterprise Coworker: finds candidate datasets, classifies how actively they are used, models how much data a retention period would remove, and sets, changes or removes the policy after you confirm. Requires the Adobe CXO plugin in Coworker and uses your existing Experience Platform permissions.
Agent for: Experience Platform
Integrates with: CX Enterprise Coworker
Last checked 2026-10-20
Read-only list of Experience Event datasets with storage size, row count, retention settings and Profile enablement.
Last checked 2026-10-20
Classifies how actively a dataset is used from recent ingestion, queries and downstream application use.
Last checked 2026-10-20
Shows a dataset's storage metrics and data age, and approximates what a proposed retention period would keep or remove.
Last checked 2026-10-20
Sets, changes or removes a data lake retention policy on a dataset, with an impact preview and confirmation first.
Last checked 2026-10-20